Strategic Ambiguity – alle Bücher

Ihre Suche nach "Strategic ambiguity" ergab 3 Treffer

Olaf Hoffjann

The Flight into Strategic Ambiguity

This book analyses how and why advertising, PR, and corporate and political communication make use of strategic ambiguity. This special quality of vagueness allows companies to talk about the relevance of…

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Teaching Artistic Strategies

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Artistic strategies have a great transformative potential to improving research, teaching, and artistic expression. The contributors to this volume show how to unleash this potential by presenting a varie…

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Johannes Busold

Inter-Organizational Ambidexterity in Resource-Constrained Organizations

In today's dynamic business environment, resource-constrained organizations, such as SMEs and startups, must navigate the dual demands of exploration and exploitation to achieve ambidexterity - a critical…

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EUR 109,51*

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